SPTY
Specificity, Inc.
Price Chart
Latest Quote
$0.52
| Previous Close | $0.45 |
| Open | $0.31 |
| Day High | $0.52 |
| Day Low | $0.31 |
| Volume | 30,614 |
Stock Information
| Shares Outstanding | 17.57M |
| Total Debt | $1.63M |
| Cash Equivalents | $3K |
| Revenue | $1.03M |
| Net Income | $-515K |
| Sector | Communication Services |
| Industry | Advertising Agencies |
| Market Cap | $9.09M |
| EPS (TTM) | $-0.03 |
| Exchange | OID |
đ Comprehensive Analysis
Company Data
| Enterprise Value | $9.98M |
| Sales | $1.03M |
| Income | $-515K |
| Book/sh | $-0.07 |
| Cash/sh | $0.00 |
| Employees | 9 |
Financial Ratios
| Quick Ratio | 0.01 |
| Current Ratio | 0.01 |
Returns & Margins
| ROA | -12.35% |
| Gross Margin | 39.30% |
| Operating Margin | -54.13% |
| Profit Margin | -49.85% |
Ownership
| Insider Ownership | 43.47% |
| Insider & Institutional transactions data not available | |
Valuation Ratios
| P/S | 8.79 |
| P/B | -7.60 |
Analyst Data
| Recommendation | none |
Technical Indicators
| SMA20 | $0.38 |
| SMA50 | $0.19 |
| SMA200 | $0.19 |
| RSI | 69.99 |
| ATR | 0.1450 |
| Shares Float | 8.76M |
| Rel Volume | 0.64 |
Performance History
| Week | +7.73% |
| Month | +546.37% |
| Quarter | +508.35% |
| 6 Months | +115.46% |
| YTD | +365.86% |
| Year | +14.91% |
| 10 Years | -58.63% |
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Recent Price History
| Date | Close | Volume |
|---|---|---|
| 2026-06-15 | $0.52 | 30,614 |
| 2026-06-12 | $0.45 | 58,200 |
| 2026-06-11 | $0.45 | 16,600 |
| 2026-06-10 | $0.40 | 0 |
| 2026-06-09 | $0.40 | 2,600 |
| 2026-06-08 | $0.48 | 0 |
| 2026-06-05 | $0.48 | 10,900 |
| 2026-06-04 | $0.49 | 29,800 |
| 2026-06-03 | $0.48 | 0 |
| 2026-06-02 | $0.48 | 61,800 |
| 2026-06-01 | $0.52 | 6,900 |
| 2026-05-29 | $0.50 | 168,200 |
| 2026-05-28 | $0.30 | 39,700 |
| 2026-05-27 | $0.24 | 11,000 |
| 2026-05-26 | $0.28 | 2,900 |
| 2026-05-22 | $0.28 | 1,100 |
| 2026-05-21 | $0.28 | 64,700 |
| 2026-05-20 | $0.24 | 31,600 |
| 2026-05-19 | $0.24 | 165,200 |
| 2026-05-18 | $0.12 | 252,500 |
| 2026-05-15 | $0.20 | 319,800 |
About Specificity, Inc.
Specificity, Inc. operates as a digital marketing company in the United States and internationally. It offers Tradigital Partners, a specialized white-label digital marketing service for advertising agencies; Put-Thru, a digital marketing tech stack for small and medium-sized businesses; and Pickpocket, a do-it-yourself digital marketing platform for small business owners. The company also provides intuitive ad sequencing, audience ID technology, artificial intelligence integration, saturation modeling, conversion funneling, customer relationship management integration, traffic resolution, and comprehensive analytics reporting. In addition, it offers email, automated, content, digital production, print, voice, and influencer marketing collaboration and proximity marketing, as well as branding standards, website creature, targeted print campaigns, Google and Bind display ads, Google and Bing pay per click campaigns, Google local service ads, test campaigns, search engine optimization, and social media content, logo, brochure, blog, and radio commercial creation. The company was incorporated in 2020 and is headquartered in Lakewood Ranch, Florida.
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Income Statement (Annual)
| Metric | 2024-12-31 | 2023-12-31 | 2022-12-31 | 2021-12-31 |
|---|---|---|---|---|
| Revenue | ||||
| Reconciled Cost Of Revenue | $522,715 | $548,278 | $592,102 | $372,455 |
| Cost Of Revenue | $522,715 | $548,278 | $592,102 | $372,455 |
| Total Revenue | $991,143 | $1,096,575 | $1,148,246 | $749,012 |
| Operating Revenue | $991,143 | $1,096,575 | $1,148,246 | $749,012 |
| Expenses | ||||
| Interest Expense | $68,910 | $245,326 | $50,542 | $50,000 |
| Total Expenses | $1,496,843 | $1,870,885 | $5,261,158 | $3,080,417 |
| Other Income Expense | $-40,651 | $-50,000 | - | - |
| Net Non Operating Interest Income Expense | $-68,910 | $-245,326 | $-50,542 | $-50,000 |
| Interest Expense Non Operating | $68,910 | $245,326 | $50,542 | $50,000 |
| Operating Expense | $974,128 | $1,322,607 | $4,669,056 | $2,707,962 |
| Selling And Marketing Expense | $209,226 | $537,451 | $1,140,419 | $33,246 |
| General And Administrative Expense | $753,815 | $737,394 | $3,518,655 | $2,674,716 |
| Income & Earnings | ||||
| Net Income From Continuing Operation Net Minority Interest | $-615,261 | $-1,069,636 | $-4,163,454 | $-2,381,405 |
| Net Interest Income | $-68,910 | $-245,326 | $-50,542 | $-50,000 |
| Normalized Income | $-574,610 | $-1,019,636 | $-4,163,454 | $-2,381,405 |
| Net Income From Continuing And Discontinued Operation | $-615,261 | $-1,069,636 | $-4,163,454 | $-2,381,405 |
| Total Operating Income As Reported | $-505,700 | $-774,310 | $-4,112,912 | $-2,331,405 |
| Net Income Common Stockholders | $-615,261 | $-1,069,636 | $-4,163,454 | $-2,381,405 |
| Net Income | $-615,261 | $-1,069,636 | $-4,163,454 | $-2,381,405 |
| Net Income Including Noncontrolling Interests | $-615,261 | $-1,069,636 | $-4,163,454 | $-2,381,405 |
| Net Income Continuous Operations | $-615,261 | $-1,069,636 | $-4,163,454 | $-2,381,405 |
| Pretax Income | $-615,261 | $-1,069,636 | $-4,163,454 | $-2,381,405 |
| Special Income Charges | $-40,651 | $-50,000 | - | - |
| Operating Income | $-505,700 | $-774,310 | $-4,112,912 | $-2,331,405 |
| Depreciation Amortization Depletion Income Statement | $11,087 | $47,762 | $9,982 | - |
| Depreciation And Amortization In Income Statement | $11,087 | $47,762 | $9,982 | - |
| Gross Profit | $468,428 | $548,297 | $556,144 | $376,557 |
| Per Share | ||||
| Diluted EPS | $-0.05 | $-0.10 | $-0.43 | $-0.30 |
| Basic EPS | $-0.05 | $-0.10 | $-0.43 | $-0.30 |
| Other | ||||
| Tax Effect Of Unusual Items | $0 | $0 | $0 | $0 |
| Tax Rate For Calcs | $0 | $0 | $0 | $0 |
| Normalized EBITDA (Bullshit earnings) | $-494,613 | $-726,548 | $-4,102,930 | $-2,330,686 |
| Total Unusual Items | $-40,651 | $-50,000 | - | - |
| Total Unusual Items Excluding Goodwill | $-40,651 | $-50,000 | - | - |
| Reconciled Depreciation | $11,087 | $47,762 | $9,982 | $719 |
| EBITDA (Bullshit earnings) | $-535,264 | $-776,548 | $-4,102,930 | $-2,330,686 |
| EBIT | $-546,351 | $-824,310 | $-4,112,912 | $-2,331,405 |
| Diluted Average Shares | $11,369,799 | $10,339,399 | $9,754,075 | $7,889,252 |
| Basic Average Shares | $11,369,799 | $10,339,399 | $9,754,075 | $7,889,252 |
| Diluted NI Availto Com Stockholders | $-615,261 | $-1,069,636 | $-4,163,454 | $-2,381,405 |
| Tax Provision | $0 | $0 | $0 | - |
| Other Special Charges | $40,651 | - | - | - |
| Impairment Of Capital Assets | $0 | $50,000 | - | - |
| Selling General And Administration | $963,041 | $1,274,845 | $4,659,074 | $2,707,962 |
| Other Gand A | $746,080 | $687,394 | $1,254,574 | $1,257,148 |
| Salaries And Wages | $7,735 | $50,000 | $2,264,081 | $1,417,568 |
Balance Sheet (Annual)
| Metric | 2024-12-31 | 2023-12-31 | 2022-12-31 | 2021-12-31 |
|---|---|---|---|---|
| Assets | ||||
| Net Tangible Assets | $-2,170,775 | $-1,893,640 | $-988,337 | $-379,819 |
| Total Assets | $1,559,296 | $89,141 | $401,729 | $715,115 |
| Total Non Current Assets | $1,552,043 | $32,617 | $135,354 | $70,423 |
| Goodwill And Other Intangible Assets | $1,550,996 | $5,888 | - | - |
| Current Assets | $7,253 | $56,524 | $266,375 | $644,692 |
| Other Current Assets | $3,840 | $3,375 | $235,375 | $6,851 |
| Receivables | $0 | $4,000 | $8,182 | $0 |
| Accounts Receivable | $0 | $4,000 | $8,182 | $0 |
| Cash Cash Equivalents And Short Term Investments | $3,413 | $49,149 | $22,818 | $637,841 |
| Cash And Cash Equivalents | $3,413 | $49,149 | $22,818 | $637,841 |
| Non Current Deferred Assets | - | - | - | $0 |
| Prepaid Assets | - | - | - | $6,851 |
| Debt | ||||
| Net Debt | $1,372,154 | $1,311,172 | $977,182 | $362,159 |
| Total Debt | $1,375,567 | $1,382,406 | $1,064,632 | $1,000,000 |
| Long Term Debt And Capital Lease Obligation | $1,000,000 | $1,000,000 | $1,020,723 | $1,000,000 |
| Long Term Debt | $1,000,000 | $1,000,000 | $1,000,000 | $1,000,000 |
| Current Debt And Capital Lease Obligation | $375,567 | $382,406 | $43,909 | - |
| Current Debt | $375,567 | $360,321 | - | - |
| Other Current Borrowings | $375,567 | $360,321 | - | - |
| Liabilities | ||||
| Total Liabilities Net Minority Interest | $2,179,075 | $1,976,893 | $1,390,066 | $1,094,934 |
| Total Non Current Liabilities Net Minority Interest | $1,000,000 | $1,000,000 | $1,020,723 | $1,000,000 |
| Current Liabilities | $1,179,075 | $976,893 | $369,343 | $94,934 |
| Current Deferred Liabilities | $295,669 | $337,500 | $193,739 | $0 |
| Payables And Accrued Expenses | $507,839 | $256,987 | $131,695 | $94,934 |
| Interest Payable | $100,000 | $50,000 | $0 | - |
| Payables | $173,941 | $40,687 | $93,867 | $24,511 |
| Accounts Payable | $173,941 | $40,687 | $93,867 | $24,511 |
| Current Notes Payable | - | - | - | $0 |
| Equity | ||||
| Common Stock Equity | $-1,071,039 | $-2,339,012 | $-2,389,337 | $-1,030,819 |
| Preferred Stock Equity | $451,260 | $451,260 | $1,401,000 | $651,000 |
| Total Equity Gross Minority Interest | $-619,779 | $-1,887,752 | $-988,337 | $-379,819 |
| Stockholders Equity | $-619,779 | $-1,887,752 | $-988,337 | $-379,819 |
| Other Equity Interest | $-32,720 | - | - | $-1,500 |
| Retained Earnings | $-8,081,892 | $-7,466,631 | $-6,801,402 | $-2,456,870 |
| Other | ||||
| Ordinary Shares Number | $13,539,544 | $11,480,584 | $10,652,584 | $8,654,701 |
| Share Issued | $13,539,544 | $11,480,584 | $10,652,584 | $8,654,701 |
| Tangible Book Value | $-2,622,035 | $-2,344,900 | $-2,389,337 | $-1,030,819 |
| Invested Capital | $304,528 | $-978,691 | $-1,389,337 | $-30,819 |
| Working Capital | $-1,171,822 | $-920,369 | $-102,968 | $549,758 |
| Capital Lease Obligations | $0 | $22,085 | $64,632 | $0 |
| Total Capitalization | $380,221 | $-887,752 | $11,663 | $620,181 |
| Additional Paid In Capital | $7,030,034 | $5,116,403 | $4,401,413 | $1,418,896 |
| Capital Stock | $464,799 | $462,476 | $1,411,652 | $659,655 |
| Common Stock | $13,539 | $11,216 | $10,652 | $8,655 |
| Preferred Stock | $451,260 | $451,260 | $1,401,000 | $651,000 |
| Current Deferred Revenue | $0 | $53,000 | $0 | - |
| Current Capital Lease Obligation | $0 | $22,085 | $43,909 | $0 |
| Current Accrued Expenses | $333,898 | $216,300 | $37,828 | $70,423 |
| Net PPE | $1,047 | $26,729 | $135,354 | $70,423 |
| Gross PPE | $1,047 | $26,729 | $135,354 | $70,423 |
| Other Properties | $1,047 | $26,729 | $135,354 | $70,423 |
| Treasury Shares Number | - | $0 | - | - |
| Long Term Capital Lease Obligation | - | $0 | $20,723 | $0 |
| Line Of Credit | - | $116,959 | $0 | - |
| Buildings And Improvements | - | $33,004 | $64,632 | $0 |
| Properties | - | $0 | $0 | $0 |
| Dueto Related Parties Current | - | - | $193,739 | $0 |
| Machinery Furniture Equipment | - | - | $64,632 | $0 |
| Duefrom Related Parties Current | - | - | - | $0 |
Cash Flow Statement (Annual)
| Metric | 2024-12-31 | 2023-12-31 | 2022-12-31 | 2021-12-31 |
|---|---|---|---|---|
| Free Cash Flow | ||||
| Free Cash Flow | $-361,875 | $-603,658 | $-2,047,192 | $-1,127,516 |
| Operating Activities | ||||
| Operating Cash Flow | $-361,875 | $-603,658 | $-2,036,911 | $-1,106,374 |
| Cash Flow From Continuing Operating Activities | $-361,875 | $-603,658 | $-2,036,911 | $-1,106,374 |
| Operating Gains Losses | $11,409 | - | - | - |
| Investing Activities | ||||
| Investing Cash Flow | - | $0 | $-10,281 | $-21,142 |
| Cash Flow From Continuing Investing Activities | - | $0 | $-10,281 | $-21,142 |
| Capital Expenditure | - | - | $-10,281 | $-21,142 |
| Financing Activities | ||||
| Issuance Of Capital Stock | $187,500 | $290,502 | $1,238,430 | $1,412,050 |
| Financing Cash Flow | $316,139 | $629,999 | $1,432,169 | $1,548,249 |
| Cash Flow From Continuing Financing Activities | $316,139 | $629,999 | $1,432,169 | $1,548,249 |
| Net Other Financing Charges | $11,169 | $90,000 | $193,739 | $166,199 |
| Net Common Stock Issuance | $187,500 | $290,502 | $1,238,430 | $1,412,050 |
| Common Stock Issuance | $187,500 | $290,502 | $1,238,430 | $1,412,050 |
| Repurchase Of Capital Stock | - | $-133,505 | $0 | - |
| Net Preferred Stock Issuance | - | - | - | $0 |
| Preferred Stock Issuance | - | - | - | $0 |
| Other | ||||
| Repayment Of Debt | $-81,780 | $-264,340 | $0 | $-30,000 |
| Issuance Of Debt | $199,250 | $513,837 | $0 | $0 |
| Interest Paid Supplemental Data | $0 | $0 | $50,542 | $0 |
| Income Tax Paid Supplemental Data | $0 | $0 | $0 | $0 |
| End Cash Position | $3,413 | $49,149 | $22,818 | $637,841 |
| Beginning Cash Position | $49,149 | $22,808 | $637,841 | $217,108 |
| Changes In Cash | $-45,736 | $26,341 | $-615,023 | $420,733 |
| Net Issuance Payments Of Debt | $117,470 | $249,497 | $0 | $-30,000 |
| Net Short Term Debt Issuance | $117,470 | $292,044 | $0 | $0 |
| Short Term Debt Payments | $-81,780 | $-221,793 | $0 | - |
| Short Term Debt Issuance | $199,250 | $513,837 | $0 | $0 |
| Net Long Term Debt Issuance | $0 | $-42,547 | $0 | $-30,000 |
| Long Term Debt Payments | $0 | $-42,547 | $0 | $-30,000 |
| Change In Working Capital | $193,913 | $263,216 | $33,558 | $74,312 |
| Change In Other Working Capital | $-53,000 | $45,682 | - | - |
| Change In Payables And Accrued Expense | $243,378 | $217,539 | $36,761 | $73,913 |
| Change In Accrued Expense | $124,127 | $251,063 | $-32,595 | $70,423 |
| Change In Interest Payable | $56,530 | $125,777 | $0 | - |
| Change In Payable | $119,251 | $-33,524 | $69,356 | $3,490 |
| Change In Account Payable | $119,251 | $-33,524 | $69,356 | $3,490 |
| Change In Prepaid Assets | $-465 | $-1,005 | $4,979 | $-6,851 |
| Change In Receivables | $4,000 | $1,000 | $-8,182 | $7,250 |
| Changes In Account Receivables | $4,000 | $1,000 | $-8,182 | $7,250 |
| Other Non Cash Items | $29,242 | $55,000 | - | $1,200,000 |
| Stock Based Compensation | $7,735 | $50,000 | $2,264,081 | $0 |
| Asset Impairment Charge | $0 | $50,000 | - | - |
| Depreciation Amortization Depletion | $11,087 | $47,762 | $9,982 | $719 |
| Depreciation And Amortization | $11,087 | $47,762 | $9,982 | $719 |
| Amortization Cash Flow | $6,389 | $42,768 | $0 | - |
| Amortization Of Intangibles | $6,389 | $42,768 | $0 | - |
| Depreciation | $4,698 | $4,994 | $9,982 | $719 |
| Net Income From Continuing Operations | $-615,261 | $-1,069,636 | $-4,344,532 | $-2,381,405 |
| Common Stock Payments | - | $-133,505 | $0 | - |
| Net PPE Purchase And Sale | - | $0 | $-10,281 | $-21,142 |
| Purchase Of PPE | - | $0 | $-10,281 | $-21,142 |