AREBW
American Rebel Holdings, Inc.
Price Chart
Latest Quote
$0.01
| Previous Close | $0.00 |
| Open | $0.00 |
| Day High | $0.01 |
| Day Low | $0.00 |
| Volume | 5,950 |
Stock Information
| Total Debt | $17.80M |
| Cash Equivalents | $476K |
| Revenue | $9.00M |
| Net Income | $-36.24M |
| EPS (TTM) | $-5.74 |
| Exchange | NGM |
đ Comprehensive Analysis
Company Data
| Sales | $9.00M |
| Income | $-36.24M |
| Book/sh | $30.79 |
Financial Ratios
| Quick Ratio | 0.05 |
| Current Ratio | 0.25 |
| Debt/Eq | 247.75 |
Returns & Margins
| ROA | -49.28% |
| Gross Margin | -9.79% |
| Operating Margin | -208.70% |
Ownership
| Insider & Institutional transactions data not available |
Valuation Ratios
| P/B | 0.00 |
Analyst Data
| Recommendation | none |
Technical Indicators
| SMA20 | $0.01 |
| SMA50 | $0.01 |
| RSI | nan |
| Shares Float | 12.52M |
Performance History
| Week | +0.00% |
| Month | +0.00% |
| YTD | +8.42% |
| 10 Years | +8.42% |
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Recent Price History
| Date | Close | Volume |
|---|---|---|
| 2026-06-03 | $0.01 | 0 |
| 2026-06-02 | $0.01 | 0 |
| 2026-06-01 | $0.01 | 0 |
| 2026-05-29 | $0.01 | 0 |
| 2026-05-28 | $0.01 | 0 |
| 2026-05-27 | $0.01 | 0 |
| 2026-05-26 | $0.01 | 0 |
| 2026-05-22 | $0.01 | 0 |
| 2026-05-21 | $0.01 | 0 |
| 2026-05-20 | $0.01 | 0 |
| 2026-05-19 | $0.01 | 0 |
| 2026-05-18 | $0.01 | 0 |
| 2026-05-15 | $0.01 | 0 |
| 2026-05-14 | $0.01 | 0 |
| 2026-05-13 | $0.01 | 0 |
| 2026-05-12 | $0.01 | 0 |
| 2026-05-11 | $0.01 | 0 |
| 2026-05-08 | $0.01 | 0 |
| 2026-05-07 | $0.01 | 0 |
| 2026-05-06 | $0.01 | 0 |
| 2026-05-05 | $0.01 | 0 |
| 2026-05-04 | $0.01 | 0 |
About American Rebel Holdings, Inc.
American Rebel Holdings, Inc. designs, manufactures, and markets branded safes, and personal security and self-defense products under the American Rebel brand in the United States. The company also designs and produces branded apparel and accessories for men and women. In addition, it offers beer under the American Rebel Light Beer brand. Further, the company provides backpacks, jackets, and related accessories. The company markets its products through dealers; regional retailers; and specialty safe, sporting goods, hunting, and firearms stores, as well as online through its own website and e-commerce platforms. American Rebel Holdings, Inc. was incorporated in 2014 and is based in Nashville, Tennessee.
Income Statement (Annual)
| Metric | 2025-12-31 | 2024-12-31 | 2023-12-31 | 2022-12-31 |
|---|---|---|---|---|
| Revenue | ||||
| Reconciled Cost Of Revenue | $9,719,861 | $11,445,676 | $14,199,259 | $8,755,344 |
| Cost Of Revenue | $9,719,861 | $11,539,905 | $14,199,260 | $8,755,344 |
| Total Revenue | $9,522,109 | $11,420,268 | $15,998,196 | $7,948,340 |
| Operating Revenue | $9,522,109 | $11,420,268 | $15,998,196 | $7,948,340 |
| Expenses | ||||
| Interest Expense | $2,527,342 | $3,969,485 | $363,567 | $208,109 |
| Total Expenses | $24,284,536 | $23,640,383 | $24,763,191 | $15,947,894 |
| Rent Expense Supplemental | $179,596 | $468,739 | $871,032 | $508,527 |
| Other Income Expense | $-17,037,110 | $-1,416,128 | $-606,919 | $-1,885,946 |
| Other Non Operating Income Expenses | $-3,071,339 | - | $1,303,740 | $-1,535,946 |
| Net Non Operating Interest Income Expense | $-2,525,752 | $-3,968,121 | $-359,787 | $-202,531 |
| Interest Expense Non Operating | $2,527,342 | $3,969,485 | $363,567 | $208,109 |
| Operating Expense | $14,564,675 | $12,100,478 | $10,563,931 | $7,192,550 |
| Selling And Marketing Expense | $4,633,182 | $2,354,809 | $1,318,890 | $523,589 |
| General And Administrative Expense | $9,603,940 | $9,214,321 | $9,008,284 | $5,872,003 |
| Income & Earnings | ||||
| Net Income From Continuing Operation Net Minority Interest | $-34,325,289 | $-17,604,364 | $-9,731,701 | $-10,088,031 |
| Net Interest Income | $-2,525,752 | $-3,968,121 | $-359,787 | $-202,531 |
| Interest Income | $1,590 | $1,364 | $3,780 | $5,578 |
| Normalized Income | $-20,359,518 | $-16,188,236 | $-7,821,042 | $-9,738,031 |
| Net Income From Continuing And Discontinued Operation | $-34,325,289 | $-17,604,364 | $-9,731,701 | $-10,088,031 |
| Total Operating Income As Reported | $-14,762,427 | $-12,220,115 | $-8,764,995 | $-7,999,554 |
| Net Income Common Stockholders | $-34,325,289 | $-17,604,364 | $-9,731,701 | $-10,088,031 |
| Net Income | $-34,325,289 | $-17,604,364 | $-9,731,701 | $-10,088,031 |
| Net Income Including Noncontrolling Interests | $-34,325,289 | $-17,604,364 | $-9,731,701 | $-10,088,031 |
| Net Income Continuous Operations | $-34,325,289 | $-17,604,364 | $-9,731,701 | $-10,088,031 |
| Pretax Income | $-34,325,289 | $-17,604,364 | $-9,731,701 | $-10,088,031 |
| Special Income Charges | $-13,965,771 | $-1,416,128 | $-1,910,659 | $-350,000 |
| Interest Income Non Operating | $1,590 | $1,364 | $3,780 | $5,578 |
| Operating Income | $-14,762,427 | $-12,220,115 | $-8,764,995 | $-7,999,554 |
| Depreciation Amortization Depletion Income Statement | $248,913 | $145,548 | $104,229 | $50,087 |
| Depreciation And Amortization In Income Statement | $248,913 | $145,548 | $104,229 | $50,087 |
| Gross Profit | $-197,752 | $-119,637 | $1,798,936 | $-807,004 |
| Depreciation Income Statement | - | - | $104,229 | $50,087 |
| Other | ||||
| Tax Effect Of Unusual Items | $0 | $0 | $0 | $0 |
| Tax Rate For Calcs | $0 | $0 | $0 | $0 |
| Normalized EBITDA (Bullshit earnings) | $-17,583,263 | $-11,978,974 | $-7,353,245 | $-9,479,835 |
| Total Unusual Items | $-13,965,771 | $-1,416,128 | $-1,910,659 | $-350,000 |
| Total Unusual Items Excluding Goodwill | $-13,965,771 | $-1,416,128 | $-1,910,659 | $-350,000 |
| Reconciled Depreciation | $248,913 | $239,777 | $104,230 | $50,087 |
| EBITDA (Bullshit earnings) | $-31,549,034 | $-13,395,102 | $-9,263,904 | $-9,829,835 |
| EBIT | $-31,797,947 | $-13,634,879 | $-9,368,134 | $-9,879,922 |
| Diluted NI Availto Com Stockholders | $-34,325,289 | $-17,604,364 | $-9,731,701 | $-10,088,031 |
| Tax Provision | $0 | $0 | $0 | $0 |
| Gain On Sale Of Ppe | $0 | $6,179 | $1,900 | $0 |
| Other Special Charges | $13,965,771 | $1,422,307 | $-221,903 | $1,376,756 |
| Research And Development | $78,640 | $385,800 | $132,528 | $746,871 |
| Selling General And Administration | $14,237,122 | $11,569,130 | $10,327,174 | $6,395,592 |
| Other Gand A | $8,893,093 | $8,089,332 | $6,806,645 | $4,268,695 |
| Rent And Landing Fees | $179,596 | $468,739 | $871,032 | $508,527 |
| Salaries And Wages | $531,251 | $656,250 | $1,330,607 | $1,094,781 |
| Impairment Of Capital Assets | - | $0 | $1,912,559 | $0 |
| Restructuring And Mergern Acquisition | - | - | $0 | $350,000 |
Balance Sheet (Annual)
| Metric | 2025-12-31 | 2024-12-31 | 2023-12-31 | 2022-12-31 |
|---|---|---|---|---|
| Assets | ||||
| Net Tangible Assets | $3,981,771 | $-8,081,882 | $3,573,817 | $5,574,972 |
| Total Assets | $31,823,595 | $10,006,215 | $11,545,580 | $12,552,124 |
| Total Non Current Assets | $26,178,607 | $3,680,536 | $2,130,351 | $3,997,164 |
| Other Non Current Assets | $2,624,501 | - | - | - |
| Goodwill And Other Intangible Assets | $400,000 | $450,000 | $500,000 | $2,087,559 |
| Other Intangible Assets | $400,000 | $450,000 | $500,000 | - |
| Current Assets | $5,644,988 | $6,325,679 | $9,415,229 | $8,554,960 |
| Prepaid Assets | $1,792,567 | $311,878 | $89,290 | $254,729 |
| Inventory | $2,755,320 | $4,555,311 | $5,574,371 | $6,641,911 |
| Receivables | $949,515 | $1,170,944 | $2,674,540 | $1,372,234 |
| Accounts Receivable | $949,515 | $1,170,944 | $2,674,540 | $1,372,234 |
| Allowance For Doubtful Accounts Receivable | $-270,000 | $-315,000 | $-150,000 | $-90,000 |
| Gross Accounts Receivable | $1,219,515 | $1,485,944 | $2,824,540 | $1,462,234 |
| Cash Cash Equivalents And Short Term Investments | $147,586 | $287,546 | $1,077,028 | $286,086 |
| Cash And Cash Equivalents | $147,586 | $287,546 | $1,077,028 | $286,086 |
| Debt | ||||
| Net Debt | $19,872,600 | $7,490,764 | $2,398,975 | $345,889 |
| Total Debt | $22,293,156 | $10,812,357 | $4,747,283 | $2,123,907 |
| Long Term Debt And Capital Lease Obligation | $1,475,523 | $2,372,190 | $602,278 | $521,880 |
| Current Debt And Capital Lease Obligation | $20,817,633 | $8,440,167 | $4,145,005 | $1,602,027 |
| Current Debt | $20,020,186 | $7,778,310 | $3,476,003 | $631,975 |
| Other Current Borrowings | $403,800 | $847,716 | $74,664 | $29,332 |
| Liabilities | ||||
| Total Liabilities Net Minority Interest | $27,441,824 | $17,638,097 | $7,471,763 | $4,889,593 |
| Total Non Current Liabilities Net Minority Interest | $1,475,523 | $2,372,190 | $602,278 | $521,880 |
| Current Liabilities | $25,966,301 | $15,265,907 | $6,869,485 | $4,367,713 |
| Current Deferred Liabilities | $369,607 | $286,716 | $0 | - |
| Current Notes Payable | $19,616,386 | $4,938,465 | $1,944,410 | $602,643 |
| Payables And Accrued Expenses | $4,528,074 | $5,129,775 | $2,724,480 | $2,765,686 |
| Interest Payable | $554,375 | $1,259,922 | $13,500 | $103,919 |
| Payables | $3,502,362 | $3,193,022 | $2,041,370 | $2,258,455 |
| Accounts Payable | $3,502,362 | $3,193,022 | $2,041,370 | $2,258,455 |
| Other Current Liabilities | - | $434,000 | - | - |
| Equity | ||||
| Common Stock Equity | $4,380,250 | $-7,632,280 | $4,073,617 | $7,662,356 |
| Preferred Stock Equity | $1,521 | $398 | $200 | $175 |
| Total Equity Gross Minority Interest | $4,381,771 | $-7,631,882 | $4,073,817 | $7,662,531 |
| Stockholders Equity | $4,381,771 | $-7,631,882 | $4,073,817 | $7,662,531 |
| Retained Earnings | $-99,411,489 | $-65,086,200 | $-47,481,836 | $-37,750,135 |
| Other | ||||
| Ordinary Shares Number | $3,429 | $1 | $0 | $0 |
| Share Issued | $3,429 | $1 | $65 | $7 |
| Tangible Book Value | $3,980,250 | $-8,082,280 | $3,573,617 | $5,574,797 |
| Invested Capital | $24,400,436 | $146,030 | $7,549,620 | $8,294,331 |
| Working Capital | $-20,321,313 | $-8,940,228 | $2,545,744 | $4,187,247 |
| Capital Lease Obligations | $2,272,970 | $3,034,047 | $1,271,280 | $1,491,932 |
| Total Capitalization | $4,381,771 | $-7,631,882 | $4,073,817 | $7,662,531 |
| Additional Paid In Capital | $103,791,736 | $57,453,920 | $51,555,427 | $45,411,814 |
| Capital Stock | $1,524 | $398 | $226 | $852 |
| Common Stock | $3 | $0 | $26 | $677 |
| Preferred Stock | $1,521 | $398 | $200 | $175 |
| Long Term Capital Lease Obligation | $1,475,523 | $2,372,190 | $602,278 | $521,880 |
| Current Deferred Revenue | $369,607 | $286,716 | $0 | - |
| Current Capital Lease Obligation | $797,447 | $661,857 | $669,002 | $970,052 |
| Line Of Credit | $0 | $1,992,129 | $1,456,929 | $0 |
| Pensionand Other Post Retirement Benefit Plans Current | $250,987 | $975,249 | - | - |
| Current Accrued Expenses | $1,025,712 | $1,936,753 | $683,110 | $507,231 |
| Investments And Advances | $6,499,851 | $0 | - | - |
| Net PPE | $16,654,255 | $3,230,536 | $1,630,351 | $1,909,605 |
| Accumulated Depreciation | $-688,675 | $-490,929 | $-428,543 | $-359,334 |
| Gross PPE | $17,342,930 | $3,721,465 | $2,058,894 | $2,268,939 |
| Construction In Progress | $59,730 | $47,107 | $25,360 | $18,032 |
| Other Properties | $2,248,784 | $2,909,213 | $1,244,496 | $1,435,048 |
| Machinery Furniture Equipment | $1,051,509 | $765,145 | $789,038 | $815,859 |
| Buildings And Improvements | $12,458,107 | $0 | - | - |
| Land And Improvements | $1,524,800 | $0 | - | - |
| Properties | $0 | $0 | - | - |
| Inventories Adjustments Allowances | $-469,370 | $-281,865 | $-116,586 | $-106,010 |
| Finished Goods | $1,664,640 | $2,870,781 | $3,538,134 | $4,443,924 |
| Raw Materials | $1,560,050 | $1,966,395 | $2,152,823 | $2,303,997 |
Cash Flow Statement (Annual)
| Metric | 2025-12-31 | 2024-12-31 | 2023-12-31 | 2022-12-31 |
|---|---|---|---|---|
| Free Cash Flow | ||||
| Free Cash Flow | $-7,553,853 | $-7,021,414 | $-7,037,241 | $-7,663,234 |
| Operating Activities | ||||
| Operating Cash Flow | $-7,224,418 | $-7,018,324 | $-7,030,941 | $-7,632,842 |
| Cash Flow From Continuing Operating Activities | $-7,224,418 | $-7,018,324 | $-7,030,941 | $-7,632,842 |
| Operating Gains Losses | $13,965,771 | $1,416,128 | $-1,900 | $-1,994 |
| Investing Activities | ||||
| Capital Expenditure | $-329,435 | $-3,090 | $-6,300 | $-30,392 |
| Investing Cash Flow | $-329,435 | $-3,090 | $-331,300 | $-8,485,569 |
| Cash Flow From Continuing Investing Activities | $-329,435 | $-3,090 | $-331,300 | $-8,485,569 |
| Financing Activities | ||||
| Issuance Of Capital Stock | $4,706,366 | $236,250 | $2,472,809 | $20,069,376 |
| Financing Cash Flow | $10,038,394 | $6,231,932 | $8,153,183 | $16,386,890 |
| Cash Flow From Continuing Financing Activities | $10,038,394 | $6,231,932 | $8,153,183 | $16,386,890 |
| Net Other Financing Charges | $-681,348 | $-134,625 | - | $-1,442,243 |
| Net Preferred Stock Issuance | $2,188,417 | $236,250 | $0 | - |
| Preferred Stock Issuance | $2,188,417 | $236,250 | $0 | - |
| Net Common Stock Issuance | $2,517,949 | $0 | $2,472,809 | $20,069,376 |
| Common Stock Issuance | $2,517,949 | $0 | $2,472,809 | $20,069,376 |
| Other | ||||
| Repayment Of Debt | $-2,839,104 | $-1,876,888 | $0 | $-2,259,202 |
| Issuance Of Debt | $8,852,480 | $8,007,195 | $2,844,028 | $18,959 |
| Interest Paid Supplemental Data | $478,589 | $295,053 | $415,472 | $243,592 |
| Income Tax Paid Supplemental Data | $0 | $0 | $0 | $0 |
| End Cash Position | $147,586 | $287,546 | $1,077,028 | $286,086 |
| Other Cash Adjustment Outside Changein Cash | $-2,624,501 | $0 | - | - |
| Beginning Cash Position | $287,546 | $1,077,028 | $286,086 | $17,607 |
| Changes In Cash | $2,484,541 | $-789,482 | $790,942 | $268,479 |
| Net Issuance Payments Of Debt | $6,013,376 | $6,130,307 | $2,844,028 | $-2,240,243 |
| Net Short Term Debt Issuance | $6,013,376 | $5,757,255 | $2,844,028 | $-2,240,243 |
| Short Term Debt Payments | $-2,839,104 | $-1,876,888 | $0 | $-2,259,202 |
| Short Term Debt Issuance | $8,852,480 | $7,634,143 | $2,844,028 | $18,959 |
| Net Long Term Debt Issuance | $0 | $373,052 | - | $-2,552,456 |
| Long Term Debt Issuance | $0 | $373,052 | - | $60,000 |
| Net PPE Purchase And Sale | $-329,435 | $-3,090 | $-6,300 | $-30,392 |
| Purchase Of PPE | $-329,435 | $-3,090 | $-6,300 | $-30,392 |
| Change In Working Capital | $8,279,689 | $7,754,957 | $42,442 | $840,345 |
| Change In Other Working Capital | $82,891 | $286,716 | $-188,458 | $-558,506 |
| Change In Other Current Liabilities | $-100,648 | $98,050 | $-30,100 | $56,884 |
| Change In Payables And Accrued Expense | $5,917,323 | $5,091,870 | $-41,206 | $-756,345 |
| Change In Accrued Expense | $-1,363,756 | $2,662,892 | $175,879 | $86,626 |
| Change In Interest Payable | $0 | $1,246,422 | $-108,419 | - |
| Change In Payable | $7,281,079 | $2,428,978 | $-217,085 | $-842,971 |
| Change In Account Payable | $7,281,079 | $2,428,978 | $-217,085 | $-842,971 |
| Change In Prepaid Assets | $358,703 | $-244,335 | $158,111 | $-55,292 |
| Change In Inventory | $1,799,991 | $1,019,060 | $1,446,401 | $2,137,962 |
| Change In Receivables | $221,429 | $1,503,596 | $-1,302,306 | $15,642 |
| Changes In Account Receivables | $221,429 | $1,503,596 | $-1,302,306 | $15,642 |
| Other Non Cash Items | $4,606,498 | $1,175,178 | $-190,403 | $1,566,751 |
| Depreciation Amortization Depletion | $248,913 | $239,777 | $104,230 | $50,087 |
| Depreciation And Amortization | $248,913 | $239,777 | $104,230 | $50,087 |
| Gain Loss On Sale Of PPE | $0 | $-6,179 | $-1,900 | $-1,994 |
| Net Income From Continuing Operations | $-34,325,289 | $-17,604,364 | $-9,731,701 | $-10,088,031 |
| Proceeds From Stock Option Exercised | - | $0 | $2,836,346 | $0 |
| Net Business Purchase And Sale | - | $0 | $-325,000 | $-8,455,177 |
| Purchase Of Business | - | $0 | $-325,000 | $-8,455,177 |
| Stock Based Compensation | - | $656,250 | $833,832 | $0 |
| Asset Impairment Charge | - | $0 | $1,912,559 | $0 |
| Depreciation | - | - | $104,229 | $50,087 |
| Long Term Debt Payments | - | - | - | $-2,612,456 |